FORD ACCESSORIES

This video series was created to help Ford Bronco owner’s install accessories on their own personal vehicles. While directing these videos, I was tasked with creating vision boards, shot lists, hiring talent, voice overs, and working closely with editors on the narrative scripts. The challenge presented was to shoot four videos in just two days, and keep them each under a five minute duration. But with an amazing team, we met our deadline and created some excellent work.

Videographers: Kevin Pearce, Rudy Ruth, Eric Carlson

FORD PERFORMANCE

Ford Performance teamed up with Warn Industries for these videos to show step-by-step instructions on how to properly use a Warn winch, while calling out its capabilities. After creating vision boards and shot lists, I worked closely with our videographers to find which angles could seamlessly show each step, and also highlight the product.